private 1:1 • brand architecture • beauty professionals
RANE Identity Blueprint
You don’t need more content. You need clarity. This is a private one-on-one brand architecture experience for stylists and beauty professionals who are ready to become unmistakable in their market.
Application required. Limited clients per month.
For the stylist who’s done being overlooked.
We align your identity, offers, voice, visuals, and digital presence so your authority is felt before you speak.
See investment ↓Built by Someone Who Has Actually Built
RANE Identity Blueprint is not theory. It is built from real-world execution.
- Generated millions of dollars within the beauty industry
- Built a fully booked clientele with consistent waitlists
- Created and scaled a multi-chair salon brand
- Developed and launched a professional extension education program
- Built and refined an extension brand from concept to market
- Mentored and developed multiple stylists into confident specialists with stronger positioning and pricing
I did not learn branding from templates. I learned it from building businesses that had to perform.
Every framework inside RANE Identity Blueprint comes from lived experience — from testing positioning in real markets, adjusting pricing in real consultations, refining visuals to match premium offers, and mentoring stylists through the same transition you are about to make.
This is not advice from someone who watched from the sidelines. This is strategy from someone who built at scale, inside the industry. This is brand architecture built by someone who understands revenue, retention, and reputation — not just aesthetics.
What We Build
Clear identity. Clear voice. Clear visuals. Clear direction.
Positioning
Who you are in the market, who you’re for, what you’re known for, and what you refuse to compromise on.
Voice
Messaging that matches your level — online, in consultations, and in boundaries.
Visual Identity
Logo, color palette, typography direction, and a visual system that looks expensive and consistent.
Content Strategy
A structure that attracts your target client — not stylist applause.
Website
Tier 3 only — a digital headquarters built to convert and pre-qualify.
Brand Overview
A brand guide that keeps you on-standard every time you post, sell, or evolve your services.
Tiers
Personal brands only for launch. Salon builds come later.
Tier One: Identity Starter
mini shoot by Asia- Brand audit + strategy session
- Positioning + target client clarity
- Mini voice guide
- Color palette
- 1-page brand overview
- Mini shoot by Asia (Sedra style) + edited image set
- 7-day content direction plan
Tier Two: Full Visual Identity
elevated shoot with Abby- Everything in Tier One
- Logo suite (primary, secondary, icon)
- Expanded color system + typography pairing
- 2-page brand guide
- 14-day content structure
- Professional shoot with Abby + edited image set
Tier Three: The Authority Build
eliteTier Three is not a refresh. It’s a structural rebuild — identity, offers, voice, and a digital headquarters that matches your level.
Offer Refinement + Service Positioning
We restructure what you sell and how you sell it: service structure, naming, tier logic, add-ons, and pricing alignment so your offers feel premium, clear, and easy to say yes to — without you defending them.
Squarespace Website Build
Not “a website.” A conversion tool. A RANE-built site becomes your digital headquarters — clear offers, clean booking flow, less confusion, stronger trust before the consult, and a brand presence that feels established.
- Everything in Tier Two
- Full voice framework
- 30-day content architecture
- Squarespace website build (up to 5 pages)
- Professional half-day branding shoot with Abby + edited image set
How It Works
Simple. Private. High touch.
1) Application
Submit your application. This is fit-based. This is not open enrollment.
2) Review + Acceptance
You’ll receive your tier recommendation, your start window, and next steps.
3) Deposit + Scheduling
A deposit locks your slot. Then we schedule your strategy session and production timeline.
4) Build + Refinement
We build the identity system, refine, and deliver your brand guide and assets.
5) Delivery
Files, guidelines, and direction delivered with clarity so you can execute immediately.
What happens next?
Once you add your Squarespace application form block below, every “Apply” link can jump directly to the form section. You can also add an auto-reply confirmation message after submission.
Investment
Pricing is visible so you can self-qualify.
Tier One
$750
Identity Starter
Tier Two
$2,250
Full Visual Identity
Tier Three
$4,500
The Authority Build + Website
Payment structure: 50% to book. 50% due before final delivery.
Application
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